Lulus: 20% Off Everything

Wedding season does not slow down just because the leaves are changing, and neither does the dress list. Lulus is running an Early Black Friday sale with 20% off everything, sitewide, from Monday, October 26 through Wednesday, October 28. Use the code below at checkout on Lulus.com or in the Lulus app (US customers).
This is a short window, so here is what to know before you shop. The 20% applies to products only, not to taxes or shipping. Select items are final sale, and that will be noted on the product page when you buy. The code cannot be combined with any other coupon, and the sale ends at 11:59 p.m. PT on October 28. Lulus Love Rewards members in the All Access, Icon, or Insider tiers may also get a separate 25% off sitewide offer through their account, so log in and check before you check out.
Because it is sitewide, this is a good moment to cover a lot of your wedding wardrobe in one cart. Think a white mini for the bachelorette, a romantic midi for your shower, a satin slip for the welcome party, or a sweet sundress for engagement photos. If you are working on a rehearsal dinner look, Lulus has plenty of options that feel special without a big price tag.
It is also a smart time to outfit your people. Send your bridesmaids a color palette and let each of them choose a silhouette they love, then have everyone order during the sale. Moms, sisters, and friends heading to a fall or winter wedding can grab a guest dress while 20% off is on the table, and holiday party season is right around the corner, so a dress bought now will get plenty of wear.
Since returns can be tricky on final sale pieces, check the size chart and read a few reviews before you commit, especially if you are between sizes. Popular colors and sizes tend to sell out quickly during sale events, so if you spot something you love, do not wait until the last day.
Ready to save? Head to Lulus, fill your cart, and apply the code below at checkout to take 20% off through October 28.
Shopping for your whole crew? Browse our latest bridesmaid deals for more ways to save.